Effective Date: 11th April 2025

Last Modified Date: 11th August 2025

Welcome to Pure Passion Fishing Adventure. Your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect your personal information when you use our website and services.

1. Who we are

All our trips are operated by PURE PASSION FISHING ADVENTURE PTE LTD (UEN: 202423792G). We are a licensed travel agent with the Singapore Tourism Board (Travel Agent Number: TA03792). Our website address is: https://www.purepassionfishing.com. We specialize in offering curated fishing trip experiences and related travel services.

2. Information We Collect

a. Personal Information

When you interact with our website, we may collect the following personal information:

• Contact Details: Name, email address, phone number, and mailing address.
• Account Information: Username and password when you create an account.
• Booking Details: Travel dates, destinations, preferences, and special requirements.
• Payment Information: Credit/debit card details and billing information.
• Identification Documents: For the purposes of identity verification and age eligibility checks, we collect:
  

  • The last 3 numerical digits and the checksum letter of your NRIC (e.g., 567A), or a segment of your passport number.

  • Your date of birth.

  • In specific circumstances where it is mandatory for third-party processing, such as booking flight tickets or applying for fishing permits, we may need to collect your full NRIC or passport details. You will be notified and your consent will be obtained at the point of collection.

b. Technical Information

We automatically collect certain technical data, including:

• Device Information: IP address, browser type, operating system, and device identifiers.
• Usage Data: Pages visited, time spent on the site, and navigation paths.
• Cookies and Tracking Technologies: To enhance user experience and analyze website traffic.

3. How We Use Your Information

We use the collected information to:

• Process Bookings: Facilitate reservations and payments for fishing trips and related services.

• Identity Verification & Eligibility: Verify your identity using partial identification numbers and confirm age eligibility for specific trips or activities using your date of birth.

• Third-Party Compliance: Submit your full identification details to airlines, government authorities, or permit issuers only when strictly required for flight bookings or fishing permit applications.

• Communicate with You: Send booking confirmations, updates, and respond to inquiries.
• Improve Services: Analyze usage patterns to enhance website functionality and user experience.
• Marketing: Send promotional materials and offers, with your consent.
• Legal Compliance: Meet legal obligations and enforce our terms and policies.

4. Sharing Your Information

We may share your information with:

• Service Providers: Trusted partners who assist in operating our website and services.
• Travel Partners: Tour operators, guides, and accommodation providers involved in your booking.
• Legal Authorities: When required by law or to protect our rights and safety.

We ensure that third parties adhere to strict data protection standards.

5. Cookies

Our website uses cookies to:

• Enhance User Experience: Remember your preferences and settings.
• Analyze Traffic: Understand how users interact with our site.
• Marketing: Deliver relevant advertisements.

You can manage cookie preferences through your browser settings.

6. Data Retention

We retain your personal information for:

• Account Information: As long as your account is active.
• Booking Records: For a period required by law or for legitimate business purposes.
• Marketing Preferences: Until you opt-out or withdraw consent.

7. Your Rights

You have the right to:

• Access: Request a copy of the personal data we hold about you.
• Correction: Update or correct your personal information.
• Deletion: Request deletion of your data, subject to legal obligations.
• Objection: Object to certain data processing activities.
• Withdraw Consent: At any time, where processing is based on consent.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these sites and encourage you to read their privacy policies.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Contact:
+65 9388 8788

Email:
Dennis.Tan@purepassionfishing.com

Mailing Address:
Pure Passion Fishing Adventure Pte Ltd
Enterprise One
1 Kaki Bukit Rd 1
#03-20
Singapore 415934